A simple CRM for small sales teams, built around follow-ups.

We build simple CRMs for founders and small sales teams who do not need Salesforce: import a lead, drop them into an email sequence, and see every follow-up on the day it is due. It replaces a lead spreadsheet, reused email templates and follow-ups forgotten after day three.

Free call · Fixed-scope quote within 48h

Build sheetSmall business CRM
Replaces
A spreadsheet of leads, the same email templates pasted by hand, and follow-ups forgotten after day three.
Who uses it
Founders, agency owners and small sales teams.
Timeline
3 to 4 weeks to a CRM your team uses daily.
Stack
ClearbitApollo.ioInngestStripe Billing
Shipped
Static
Price
Fixed scope, fixed price, quoted within 48 hours of the scoping call.

What it does.

Each feature below is running in production in the case study it links to.

Leads from anywhere

Add a contact from Clearbit for company enrichment, from Apollo.io for prospect lists, or by hand with the eight fields that matter.

See it in Static

Email sequences

Build a nurture sequence of emails, delays and tasks, and let it run. Each sequence can be active, paused or in draft.

Follow-ups as a list and a calendar

Every follow-up with its due date and priority, as a list for triage or on a weekly calendar you can drag items around.

A pipeline with four stages

Meeting scheduled, contract sent, won or lost. Deliberately fixed, so the team closes deals instead of redesigning columns.

Less is the feature

Small teams do not need more CRM. They need fewer dropped follow-ups.

Big CRMs bring per-seat pricing, weeks of setup and fields nobody fills in. The person running sales in a small business mostly needs three things: their leads in one place, sequences that send themselves, and a list of who to follow up with today.

Keep reading

Static was scoped deliberately small around those three jobs, with a dashboard of just three numbers: active deals, won revenue and win rate.

Opinionated pipeline

A fixed pipeline is faster than a perfect one.

Many CRM rollouts stall while the team designs custom stages. Shipping with four fixed stages keeps the focus on moving deals, and closed stages can be hidden with one toggle when the board gets busy.

Five steps, no month-three surprise.

Fixed scope, a demo every Friday, and a first clickable version around day 7. The full process is on the home page.

  1. Day 0 Scoping call Thirty minutes to map the product and pick the stack. Fixed quote within 48 hours.
  2. Week 1 Wireframes to a clickable version Screens, flows and the data model. On day 7 you click, not read.
  3. Weeks 2 to 3 Core flows, demoed every Friday Built and integrated in the open. You test on the real build.
  4. Week 4 QA, deploy, handoff Deployed to production with handoff docs and a recorded walkthrough.
  5. Ongoing Sprints as usage teaches you A retainer or feature sprints, monitored, async over Slack and Loom.

Small business CRM: a fixed-scope build

For small and mid-sized businesses replacing email threads and shared spreadsheets with a tool built around how they work.

3 to 4 wks
  • Scoping call, written scope and a fixed price within 48 hours
  • Clickable version around day 7, then a demo every Friday
  • Roles and permissions for every type of user
  • Integrations with the tools you already run
  • Deployed to production with handoff docs and a recorded walkthrough
  • Code and data in your own accounts

Add-onsAI features · data migration from your spreadsheets · mobile app · monthly support retainer

Fixed scope · Fixed price
Demo every Friday

Scope it in one call

Asked before every small business CRM build.

Everything else gets answered on the scoping call.

Ask us directly

When off-the-shelf CRMs are too heavy or too expensive per seat for how you actually sell, and what you need is a few core jobs done well: leads, sequences and follow-ups.

Yes. Static adds contacts from Clearbit, Apollo.io or manual entry.

Yes. Sequences combine emails, delays and tasks and run on a schedule.

A focused CRM has far fewer moving parts than a large platform. You own the code and avoid per-seat fees; most teams keep a light retainer for changes.

Typically 3 to 4 weeks, as a fixed-scope, fixed-price build quoted within 48 hours of the scoping call.

Want one built around your team? Let us scope it.

Bring the spreadsheet or process you want to replace. In 30 minutes we map the tool, recommend a stack and send a fixed-scope quote within 48 hours.